Vibra Gaming has just signed a deal that strengthens its partnership with First Look Games. This partnership is meant to have the Latin American focused gaming software developer white-labeling First Look Games’ client area. Their first interaction was in July, and they are looking to create an even stronger relationship.
This extension permits Vibra to take advantage of First Look Games’ completely brandable clientele in its display of work such as table games and online slots free to current and potential gaming operators and affiliated groups.
First Look Games
First Look Games was established in the bid to forge relationships between stakeholders in the gambling industry. This includes gaming software developers, publishers, and online gaming affiliates. They seek to inform these groups about content and information about new releases. They offer gaming libraries that have inventories that outshine those of their competitors. Renowned experts in online gaming affiliate marketing played a significant role in its creation.
Trusted casino affiliates worldwide use First Look Games as a hub to access game information from the most innovative developers. In the space of over 50 years, they have partnered with various companies within the industry to ensure their content gets the broadest possible exposure. They achieve this by providing developers with the opportunity to push notifications related to bonus campaigns, network promotions, partnerships between operators and affiliate groups.
First Look Games has a publisher network that reaches an audience of almost 14 million players worldwide. They also help publishers like Vibra Gaming with their designs. Making sure it is optimized for player enjoyment. They even inform software providers of inaccuracies concerning RTP%, number of reels, and pay lines.
Vibra Gaming Seizes Opportunity
Maximizing this opportunity, Vibra Gaming has also used the First Look Games Premium offering. This lets studios put up information related to games 14 days before its launch. As a result, an exclusive number of affiliated groups could take a “first look”, allowing them to create content in anticipation of its official launch. This content is uploaded to First Look Games Library, where they can then be downloaded singly or in bundles by affiliates.
Vibra Gaming’s Contribution to the Gambling Industry
Vibra Gaming has invested in the thorough study of the gaming habits of Latin America over the years. They combined this knowledge with resources gained from learning about European regulated markets. Since their establishment, they have been steadfast in creating innovative platforms to introduce the most advanced tech and trends. Their vision is to provide a completely omnichannel product suite. They allow operators to reach audiences irrespective of time and location by using mobile devices, land-based casinos, and personal computers.
Vibra Gaming is run by a management that has over 10 years in gaming. They have served important operators with some of the most demanding compliance and technical needs. Their team comprises established developers, analysts, creatives, and artists, to mention but a few of their talents. Their initial catalog contained 5 games, which include the newly released slot Spin Island.
First Look Gaming released a statement saying that they were glad to extend their already lucrative collaboration with Vibra Gaming. They expressed gratitude that their studio could leverage the influence of their top-tier clientele to display games as best as is attainable.
Vibra Gaming and First Look Games Reaction to Partnership
Tom Galantis, Founder of First Look Games, also discussed their white-label client area, commenting on its ease of use and intuitive design. Developers can use it to showcase their products to gambling operators and affiliates properly. The combination of this platform and Vibra’s studio brings to life a far-reaching and cost-effective marketing strategy. Their game library lets developers share as many games as they wish from their catalog. This is done together with gameplay videos, demos, gaming info, game sheets, etc with publishers and affiliates.
CEO of Vibra Gaming – Ramiro Atucha, stated that their partnership with FLG is continuously improving. The company is ecstatic about this chance to white-label to its impressive clientele since it allows them to show off their games in a way that they had not been able to before. He remarked that the gambling sector is extremely competitive, especially as marketing costs keep rising, seriously interfering with newer developers like Vibra. This means that cost-effective and wise marketing strategies are necessary, where the First Look Games comes in.
Gambling Industry Major Player in the Making
This partnership is very beneficial to First Look Games and Vibra Gaming. Benefits also extend to players, especially in Latin America, who can now access games that specially cater to their needs. All over the world, punters will be given more options to choose from and some of the most innovative and promising inputs in the iGaming industry so far.
As the two companies involved are professional and versed in their fields, one can only expect big things. Vibra Gaming could be on the way to becoming a major player in the gaming industry.